The first week of The Daily, Rupert Murdoch’s iPad-only newspaper has crystallised my evolving view of what does, and does not, make for a successful news publication on the tablet.
What does, I think, is an informative publication with plenty of in-depth content that can be downloaded rapidly because it does not contain a lot of heavy video and data which requires minutes to be transmitted even over broadband.
What does not is an all-singing, all-dancing multimedia production that is probably very impressive but which takes far too long to download and use. Very few people are likely to bother to wait. Read more




