Chilling though it is to read how the Islamic State of Iraq and the Levant (Isis) records its military and terrorist successes in a sort of company report, it is hardly surprising.
Isis, for all its brutality, is an organisation. Organisations need managing, and – in the words of management writer Peter Drucker – “what gets measured, gets managed”.
The Institute for the Study of War, the US-based group that analysed the Isis annual reports, actually headlined its briefing “Isis Annual Reports Reveal a Metrics-Driven Military Command”.
As interpreted by the institute, Isis’s metrics serve a similar purpose to those of a company. Read more