Kate Mackenzie Twittering in the eye of the storm

If news of twittering Libor isn’t enough for one day, Shell plans to publish hurricane updates on Twitter, during the storm season, which begins in a fortnight. They only have 30 followers at the time of writing; but admittedly there’s not much to say on the subject yet. In fact, very little.

Most of the oil majors tend to be a little on the conservative side when it comes to social media, but Shell is after all the oil major that has dipped a toe in the water with blogging (it tends avoids the subject of Shell itself, but still) and allowed their chief executive to be harangued by George Monbiot on video.

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Twitbore (FT Alphaville, 21/05/09)