If you’re an investor in Yahoo! you’re probably starting to wonder just when all the upheaval will end. Consider these comments from some of its executives in the years since the dotcom bubble burst:
2003: "We changed the whole sales team. We started all over again." (Former CEO Terry Semel)
2006: "The internet is continuing to grow and evolve at a rapid pace, and we’re reshaping Yahoo to be a leader in this transformation." (Semel)
2007: "A year of transition in display" advertising. (Sue Decker, president)
2008: "An evolutionary and transformative year for Yahoo." (Blake Jorgensen, CFO)
Jerry Yang had the final word today as Yahoo warned that the latest repair work will not happen overnight: "This kind of transformation takes time." He’s not kidding.
