In the annals of nonsensical business-speak waffle, there cannot be too many statements to beat this one from Bob Nardelli, chairman and chief executive of Chrysler, announcing the departure of Jason Vines as the company’s head of communications.

Now that Chrysler is an independent company again, we are taking every opportunity to realign functions in a more holistic manner that allows us to more effectively drive company strategy.

There are so many things wrong with this sentence, from its lamentable grammar to its lack of discernible meaning, that it makes me have serious doubts about Mr Nardelli, who was recruited to head Chrysler by Cerberus Capital Management after leaving Home Depot under a cloud. This was, after all, not an off-the-cuff bit of flannel but a deliberately-crafted press release.

It sounds to me as if he needs a PR person. He had a good one in Mr Vines. The first experience of what to expect now that PR has been "holistically realigned" under human resources is discouraging.

December 11th, 2007 in Autos | Permalink