Tom Peters has given managers some tips on how to carry themselves during a recession.
“Banish gloomy from your personal demeanor,” he suggests, before adding that a sunny demeanour “is pretty stupid, too: who do you think you’re kidding?”.
A determined look – “gettin’ on with gettin’ on” – is best, he concludes. Inevitably, there is a garish PowerPoint slideshow.
Elsewhere:
- An alternative guide to managing in hard times;
- Obama as marketing case study;
- Why people mistrust products that do more than one thing – and how to neutralise that fear;
- Notable bankruptcies of 2008;
- How to justify paying top managers too much;
- Why installing a bar in your office is a good thing.



Stefan Stern writes a column on Tuesdays on
Ravi Mattu is the editor of 
Lucy Kellaway writes a column on Mondays on
Luke Johnson writes an FT column on Wednesdays on
Lucy Kellaway, FT columnist and associate editor, offers her solution to your workplace problems in a column in the Financial Times. In the 
