Worried Cadbury managers should read this

Scott Moeller, a former investment banker, now a professor at Cass business school in London and author of Surviving M&A: Make the Most of Your Company Being Acquired, has helpfully offered the following ten point plan to any manager worrying about his or her future in the wake of an acquisition. Worth thinking about.

1. Find ways to add value
2. Don’t rely on your boss – in a merger everyone looks out for themselves
3. Be patient – don’t make rash decisions about your role – but also don’t wait too long
4. Don’t be a complainer: be perceived as a team player
5. Expect change and don’t resist it: adapt to the new dominant culture
6. Use your network, both professional and social
7. Understand the new partner’s objectives, not just your own company’s
8. Promote your capabilities and accomplishments
9. Volunteer to serve on an integration team
10. Prepare a contingency plan



About the authors

Stefan Stern writes a column on Tuesdays on management. He is winner of the 2010 Towers Watson award for excellence in HR journalism, and has previously won awards from the Work Foundation and the Management Consultancies Association.

Ravi Mattu is the editor of Business Life, the FT's management features section, and a former editor of the Mastering Management series. He joined the FT in 2000 from Prospect magazine

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