Daily Archives: January 30, 2012

By far the most exciting thing I saw last week during the couture in Paris wasn’t couture at all, but a web site that is launching today: www.honestby.com. The brainchild of Belgian designer Bruno Pieters, late of Hugo Boss, it is the most subversive etail initiative I have ever seen. I think it has the power to transform the fashion industry.  Read more