Fashion month kicked off on Friday with the first full day of the New York womenswear shows, and there were some surprise attendees in the front row. Who were these lucky folks? Why you, dear reader. Or, to be accurate, people such as you: non-fashion professionals in the comfort of their own homes who got to see a variety of shows (and will get to see more) thanks to a move among some backroom players in the fashion world to provide digital access to the shows.
I am referring specifically to KCD and IMG. The former is one of the biggest press/event/show agencies in the fashion world, working with – at New York Fashion Week – Marc Jacobs, Diane von Furstenberg, Alexander Wang and Victoria Beckham, as well as, overseas, Gucci, Alexander McQueen, Givenchy and so on.