Daily Archives: April 1, 2014

All the kvelling and anticipation, all the oh-my-god-wait-for-it-game-changer rumours that have had both the tech and fashion worlds on the edges of their respective metaphoric seats since last summer, when Apple started poaching luxury executives supposedly with an eye toward developing an iWatch – well, it turns out that has all been something of a sleight of hand: while we were staring in one direction, and competitors were rushing THEIR smartwatch to market, the folks in the super-secretive headquarters on the West Coast had other things up their sleeves. In fact, forget the iWatch entirely. Think iWear. Read more