Diega Della Valle, chairman of Tod’s Group (and known internally largely as DDV, which is what we will cal him for brevity’s sake) is, it turns out, as susceptible to trend as any fashionista – only with DDV, it’s his own trends. Yesterday he was celebrating a new niche collection made by Love editor Katie Grand for his Hogan line, Ms Grand being the second cool British editor DDV has signed up; previously he got Jefferson Hack, aka Kate Moss’s ex, aka founder of Dazed & Confused, to make a small line of shoes for Tod’s. Are your fad sensors tingling yet?
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