Google has published its annual list of most-searched names in multiple categories in countries all over the world, and, as we know, there’s one category in particular that sets this blog’s heart to beating: fashion. Unfortunately, the search megalith doesn’t seem to track this particular segment globally (though they do track consumer electronics), or even in every country (surprisingly, for example, they don’t have a retail or high-end designer list for luxury hotspot Italy, nor, to my great frustration, for the UK), but in at least two, the US and France, the results are – well, not what one would expect, to put it mildly.
As the royal babywatch enters what are presumably its final days (or even hours) I admit: I cannot wait for the Royal Windsor baby to be born – not because I’m actually panting to see said heir, but because hopefully it will stop the flood of emails I get every morning heralding yet another fancy baby product. Now, I get that this seems an extraordinary opportunity for the high-end baby market, which is currently one of the fastest growing segments of the high-end fashion market, with brands from Dolce & Gabbana to Gucci, Burberry, and Fendi launching kidswear. I get that the Duchess of Cambridge is one of the most influential figures around when it comes to moving product. But what I don’t get is why everyone thinks she is going to move really expensive product.
This morning, looking at pictures of Kate Middleton in the black and white lace Alice Temperley gown she wore for her first royal film premier yesterday (Steven Speilberg’s “War Horse”), I was struck by the fact that it seems the Duchess of Cambridge only wears British designers for dress-up. There’s an interesting choice here.
Which companies will get a business bounce from last night’s Golden Globes? The pictures have been sent round the world, and will play out not just today, or throughout the week in various newspapers and weekly gossip mags, but for months as other glossies re-visit celebrity looks of the year.