Jessica Biel

The news that Silvio Berlusconi, once-and-possible-future-Italian-PM-candidate and always colourful character, is engaged to be married to his 27-year-old girlfriend begs the usual question: not “Wait, isn’t he still married to his second wife?” (yes, they are in the midst of their divorce), but rather, “what will she wear?” Presumably, it would be useful for a woman marrying a political player to dress with patriotism in mind – sic Kate Middleton — but this presents an interesting conundrum, because of all the big four fashion capitals, Italy has been the slowest to embrace that emerging and potentially very lucrative market known as wedding dresses. 

And so now we know: Jessica Biel wed Justin Timberlake in pink Giambattista Valli, while the groom wore Tom Ford. OMG! OMG! I can barely contain myself. Actually, the thing that I can barely contain is some information I learned while discussing celebrity weddings in general with a publicist for a big brand who will remain nameless: all those couture dresses made just for the celebs special day? They are almost never paid for.