Mario Boselli

The London 2012 Olympics may not start until July, but Stella McCartney’s personal marathon begins in February. The designer, who is creating the uniforms for Team GB, has agreed to return to London Fashion Week for a one-off extravaganza on February 18. This follows a pre-collection presentation in NY in January and a perfume launch, and precedes her usual autumn/winter collection show in Paris. Expect drumrolls of pre-publicity, fights for tickets, clogged thoroughfares — expect, in other words, an effective dry run for the Olympics proper. Especially when it comes to competition.

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In response to DVF’s “open letter to the fashion community” on Monday about the 2012 September fashion week dates comes a response letter today from Mario Boselli, in which he explains his side of the story. This is getting personal!

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It may have been sunny outside for the last week, but behind the fashion scenes it’s been seriously stormy, as Steven Kolb, president of the CFDA, and his counterpart in Milan, Maro Boselli, president of the Camera Nazionale, battle via email over when next year’s fashion weeks would take place. Now Diane von Furstenberg has stepped in to calm everyone down via an “open letter to the fashion community.” The essence: fashion is global (big), so let’s stop acting local (small). But is this true? The events of the last week seems to put this into question.

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