The London 2012 Olympics may not start until July, but Stella McCartney’s personal marathon begins in February.
The designer, who is creating the uniforms for Team GB as well as various bits of sartorial memorabilia for the tourist hordes, has agreed to return to London Fashion Week for a one-off extravaganza on February 18. This actually follows a pre-collection presentation in NY in January and a perfume launch, and precedes her usual autumn/winter collection show in Paris on March 5.
It’s exhausting just thinking about it.
Though Ms McCartney, who also has a line with Adidas which has been shown in London, she has not had a full-fledged main line show in the UK capital since she joined Chloe in 1997. According to her office, the February event will not be a catwalk show, but rather a presentation focused on eveningwear.
Nevertheless, expect drumrolls of pre-publicity, fights for tickets, clogged thoroughfares – expect, in other words, an effective dry run for the main event.



Vanessa has been the FT’s fashion editor since 2003, and is based in New York, though she lived in London for 12 years.