Hong Kong’s sizeable British expat community is getting excited about next year’s opening of Topshop in the city’s central business district.

But they are not the only reason why Sir Philip Green has decided to open the British brand’s first permanent outlet in greater China.

The city is a favourite holiday destination for mainland China’s growing middle class, who flock to the tax-free special administrative region to shop, and also an international financial centre passed through by many visitors already familiar with the brand. Locals also have among the highest spending power in the region.