Swarovski

Yesterday, at Narciso Rodriguez’s show, close readers of show notes might have noticed a little symbol next to many of the look descriptions in his running list: the Woolmark swirl. It’s the latest example of what seems to me a growing trend of industry suppliers coming out from behind the curtain to promote, publicly, their raw materials as luxury brands in themselves – the luxury behind branded luxury if you will. Aside from Woolmark, the World Gold Council has also launched an up with gold initiative (that’s me paraphrasing), both along the lines of what Saga furs and Swarovski did before them. Want to know why you see what you see on the catwalk? Cherchez les suppliers! Read more

Floriane de Saint Pierre, one of the most powerful luxury headhunters in France (she’s the go-to people placer for Kering), is spearheading yet another fashion award, Eyes on Talent, along with ITS (International Talent Support, an on-line platform) — this one specifically geared toward bringing up and coming design talent to the attention of big brands. Well, they just announced their 2013 winners, and guess what? Of the 13 awards, sponsored by brands like Yoox, Diesel and Swarovski, almost half the winners came from major new markets: South Korea and China. Think this is a coincidence? I don’t.
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