The fashion world loves a ranking – the best-dressed list is a staple of the industry – so I guess it was only a matter of time before someone turned the tables and ranked fashion. That someone is Style.com, and their ranking bears the scarily high-school-like name “The In Cloud.” It’s a genius idea (and a great name), not necessarily because I think it’s reflective of any enormous insight, but because as a way to get EVERY FASHION PERSON checking in with the site on a regular basis – as a traffic-driver and influence-wielder – it’s non-pareil. But it also has certain startling omissions, which are meaningful. Read more
© The Financial Times Ltd 2013 FT and 'Financial Times' are trademarks of The Financial Times Ltd.