social media

Niladri Gupta, Lancaster University Management School

If Machiavelli were around today would he have been a strategy consultant? Blogger Niladri Gupta from Lancaster University Management School believes he definitely would have been Read more >>

Linda Groarke, Open University Business School

Networking is perhaps the most important aspect of an MBA programme. Linda Groarke gives her tips for successful networking  Read more >>

Wesley Cole, Cass Business School

Holidays are necessary but time does not stand still and the MBA workload continue to rise even when you are away Read more >>

Karenina Loayza, MBA Cass Business School

Cass MBA Students have been on a “break” since the 16th December. I have placed “break” in inverted commas as we had our final exams in the early part of January. Read more >>

Alex Ferrari, University of Miami

Today’s entry is a speech that I had to prepare for a class. We were asked to identify an area of business that interest us and talk about it. I chose online marketing and why every company should adopt an online marketing strategy that includes a website, SEO/SEM and Social Media. Read more >>