Energy is a business where success and failure are determined by technical skills and deep commercial expertise. That is true – up to a point. But consider the range of issues facing the world’s largest energy companies in 2014:
- how to handle the deterioration of relations between Russia and the west;
- how to build businesses in the world’s growth markets such as China and India;
- how to manage the complexities of working in areas such as north Africa where physical security is being compromised by the presence of terrorists groups and the absence of effective governments;
- how to manage the very different attitudes to energy in different markets – such as the German opposition to nuclear or the French opposition to oil and gas which happens to come from shale rocks.