© The Financial Times Ltd 2015 FT and 'Financial Times' are trademarks of The Financial Times Ltd.
A wild cow tosses a reveller at the bullring following the seventh running of the bulls of the San Fermin festival in Pamplona, northern Spain
Revellers in traditional dress await the fourth running of the bulls on Estafeta corner at the San Fermin festival in Pamplona, northern Spain on Friday
Spain’s bullfighter Jesus Martinez “Morenito de Aranda” performs a pass during a bullfight at the San Fermin Festival in Pamplona, Spain
Revellers run along the street chased by ‘El Tajo y La Reina’ ranch fighting bulls as they turn Estafeta corner during a Running of the Bulls of the San Fermin festival in Pamplona, Spain, on Wednesday
Revellers run with Jandilla’s fighting bulls entering the bullring during the second day of the San Fermin Running of the Bulls festival on Tuesday in Pamplona, Spain.
People watch as Jandilla fighting bulls and revellers run during the Running of the Bulls, at the San Fermin festival, in Pamplona, Spain, on Tuesday
A reveler throws wine during the launch of the ‘Chupinazo’ rocket, to celebrate the official opening of the 2015 San Fermin fiestas in Pamplona, Spain on Monday
A runner falls in front of Miura fighting bulls during the running of the bulls at the San Fermin festival, in Pamplona, Spain, on Monday
A girl cries as she is being hit with a sponge by a Cara Vinagre (Vinegar Face), one of the traditional characters called Kilikis, at the San Fermin festival in Pamplona
Revellers run with Torrestrella’s fighting bulls along the Calle Estafeta during the second day of the San Fermin Running of the Bulls festival in Pamplona, Spain. The annual Fiesta de San Fermin, made famous by US writer Ernest Hemingway‘s 1926 novel ‘The Sun Also Rises’, sees the bulls running through the historic heart of the town