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If you were still in any doubt as to why Yahoo! and MSN are in the tank, this chart should make all crystal clear (it’s from Sandeep Aggarwal at Oppenheimer, who has just started coverage of the internet advertising sector, based on comScore data.)
The reach of the big portals, in terms of unique visitors, has not diminished, but the shift in pageviews to the social networks has been striking. Read more
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