Daily Archives: July 11, 2007

Chris Nuttall

Bigbuttonpad The video game industry is growing its arsenal of family-friendly controllers as it tries to expand beyond hard-core gamers.

Nintendo has widened the demographic with its motion-sensing Wii controller. It said today that 1 in 3 gamers using its products this year were women, compared to 1 in 5 for the industry as a whole. The proportion of gamers that are over 25 and playing Nintendo games was up from 14 per cent in 2005 to 23 per cent in 2007. Read more