What happens to all those logo-festooned tote bags, pens and other pieces of corporate schwag that get handed out ad-nauseam on the convention circuit? Sure, some of it eventually goes on to serve some useful purpose. But much of it goes straight into the bin.
Enter the Schwaggin’ Wagon. Born just ten days ago over lunch in LA, the Schwaggin’ Wagon has cut a high profile at this year’s Web 2.0 expo. Read more
It has been more than a year since we flagged Twitter as the most buzzworthy social application in Silicon Valley. Thirteen months later, the micro-blogging site, which allows users to follow each others’ short online updates, has become an indispensible tool for the online cognoscenti who have gathered at San Francisco’s Moscone Center for this year’s Web 2.0 expo.
Jenn Van Grove, a social media consultant, says Twitter helps her follow the latest online buzz and keep in touch with hard-to-reach people. “If I need to get in touch with someone, Twitter is much faster than email,” she says. Read more