Daily Archives: August 14, 2009

Richard Waters

Eric Schmidt likes to claim that competition for Google’s search users is “just one click away”.

It’s easy to brush that off as a gesture to appease regulators, or just plain paranoia. But there’s a clear element of truth to it.

ComScore’s latest analysis of the US search market, released today, rubs in the point that Google’s users have already found out how to click elsewhere: they just aren’t doing it that much yet.