How big is the overlap between the tech geeks salivating over their iPad deliveries and the sports geeks who can tell you Kobe Bryant’s scoring average from the three-point line eight seasons ago?¹ NBA Digital is about to find out.
The joint venture between Time Warner’s Turner Broadcasting division and the National Basketball Association has put out an iPad app using real-time data feeds to provide live scores, team and player details and reams of constantly-updated statistics, writes media editor Andrew Edgecliffe-Johnson.
The iPad may be a gorgeous toy, but many app developers are betting that it will become a vital business tool. Financially-focused news outlets from the FT and the Wall Street Journal to Bloomberg and Thomson Reuters have all developed early iPad offerings highlighting real-time news, video, market data and satisfying, zoomable charts.
Frequent-flying executives, of course, can afford to be early adopters of such shiny devices and value the promise of information at their fingerprints more than most. But they are not exactly short of BlackBerries and laptops.
After sending a team of anthropologists to watch 70 of these creatures, however, Thomson Reuters is convinced that many will ditch their laptops for tablets, Andrew Edgecliffe-Johnson reports.
The iPad arrives tomorrow, and the FT’s Lex column thinks that early adopters might be on to something:
Pity the junior tech analysts sent to count queuers at Apple’s iPad launch on Saturday. Wall Street clearly has its finger in the wind: forecasts for first year sales range from 1m to 10m units. That the launch has been both so keenly awaited and so hard to predict says a lot about the device itself: no-one quite knows what it’s for. The tablet could be a “game-changer”; it could be a flop.
There are not many companies that can get both Google and Microsoft executives to show up at a construction site to say what an indispensable partner they are, but Taiwanese smartphone maker HTC did just that on Friday when they held the ground-breaking ceremony for their new HQ and R&D centre in Taipei.
With the “It Only Does Everything” marketing campaign for the PlayStation 3, Sony seems to be seizing on consumers’ maturing awareness of high-definition television – its features and new affordability – and the advantages of bringing an internet connection to the living room.
Halving the price of the console from its $600 debut has also helped. Peter Dille (pictured), head of marketing at Sony Computer Entertainment America, told the MI6 Conference on Thursday that PS3 sales grew 184 per cent in the three months following the September 1 price cut to $299.
In an interview after his keynote speech, he talked about the PS3′s potential finally being realised by consumers, the forthcoming 3D upgrade and the advantages of the new Move motion controller. Q&A extracts after the jump.