Can flattery really get you everywhere? Even if you’re a notorious pirate?
Until last year, Peter Sunde was the scourge of record labels and film studios as one of the founders of the Pirate Bay, the “unauthorised” music and movie downloading site. Now he’s hoping to change the economics of content again with a new venture, Flattr.
Having become famous for facilitating free downloads, Mr Sunde wants to make the web pay with his combination of tip jar, micropayment scheme and Facebook’s Like button.