Apple is to phase out access to the unique device identifier, or UDID, on devices such as iPhones and iPads in the next update to its iOS mobile software, according to TechCrunch. The UDID is used by mobile ad and game networks or any app that needs to identify its users. If it is scrapped, companies would have to create their own unique identifiers to keep track of their users. This, TechCrunch warns, would mean companies may well have to get rid of all of their historical user data and start from scratch. Read more
© The Financial Times Ltd 2015 FT and 'Financial Times' are trademarks of The Financial Times Ltd.