Daily Archives: March 26, 2012

I used to think that each new generation of workers was pretty much like the last one, at least in big ways. We all want more money, more praise, more interesting work and colleagues who are pleasant enough to join for a sandwich at lunchtime.

Yet last week I started to wonder if 20-year-olds might be something different altogether. I had a conversation with a young man who, far from sharing sandwiches with his colleagues, has never even met them. He doesn’t talk to them on the phone either. Instead, Jamie Holmes has spent the past two years interacting with his bosses and with the people he recruits and trains entirely by text message and email.

 

iPad analysis image
The origins of new internet fashions can usually be traced back to the technology elite of Silicon Valley or the digital media aficionados of New York – not to women in the small towns of the American Midwest.

That makes the sudden rise of Pinterest, a website for collecting and sharing images, an intriguing anomaly. The popularity of the site, which first took off in Iowa – a state better known for its corn than its computer code – has grown rapidly in recent months among mainly female users.