Daily Archives: May 16, 2013

Paul Taylor

A new mobile service operator called ItsOn aims to shake up the US smartphone business by offering users the ability to tailor their voice, text and data plans precisely, and – perhaps most interestingly – buy data by the app.

The company’s Zact service – a play on the word ‘exact’ – operates as a cloud-based mobile virtual network operator, buying capacity on Sprint Nextel’s 4G/LTE network and reselling it to its own customers via a smartphone app or web page.

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Splashpath founder Dan Morgan (left) with Olympic swimmer Michael Phelps

London startup Active in Time has taken the path less traveled to financing by licensing its Splashpath swim tracking app to Speedo. Read more

By Richard Waters and Andrew Edgecliffe-Johnson

By showing that it is prepared to play by the music industry’s rules with its new All Access subscription service, Google has won itself new friends among the music labels.

The main questions now: Can it overcome a patchy past track record in the music business, take advantage of its early lead in subscriptions over Apple and show that it can carve an audience of paying punters out of its massive user base? Read more