Daily Archives: September 26, 2013

Hannah Kuchler

The digital age should have killed off those familiar little yellow square notes covered in near-illegible handwriting, stuck on your desk as a reminder of something you should have done long ago.

The Post-It, originally created by 3M as a use for a low tack glue the company discovered, should have been replaced by the buzzing smartphone alerts, shared electronic calendars and cloud storage services which rule organise our lives today.

But Evernote, the cloud company which aspires to act as a “second brain” storing the thoughts of its 75m users, is resuscitating the aide memoire by signing a deal to give “new digital life” to the tired old Post-It.