Will.i.am, the futuristic frontman of The Black Eyed Peas, established his Silicon Valley bona fides long ago.
The “technology obsessed” rapper made a viral video for Barack Obama in 2008, sent his music back from Mars via the Curiosity rover, and is Intel’s “director of creative innovation.” He drives an all-electric Tesla, is partnering with Steve Jobs’ widow, Laurene Powell Jobs, and markets a $300 high-tech iPhone case.
But in a song on his poorly-reviewed new album #willpower, will.i.am takes his infatuation with startup culture to another level.
Called “Geekin’”, the track begins with a thudding chorus in which he repeats: “Get my geek on, get my, get my geek on.” Read more



Hearst, publisher of magazines including Cosmopolitan and Esquire, took at shot at rival publishers Condé Nast and Time Inc on Monday, as it unveiled its new centre for developing and showcasing digital editions of its titles. 



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