“From the lens to the living room” is how Sony describes its comprehensive 3D coverage internally, referring to the 3D professional cameras that cover sporting events and film movies for Sony Pictures and the TVs and PlayStation 3s in the living room that deliver games, films and other entertainment to the viewer. But how do consumers get their own personal 3D content from the lens of cameras such as Sony’s 3D Bloggie to TVs such as its top-of-the-range Bravia XBR-55HX929, a feat I attempted in the latest Personal Technology column in the FT’s Business Life section. Read more

Tech news from around the web:

  • In an attempt to stem online piracy, Universal and Sony Music, two of Britain’s biggest record labels, are to make their new singles available for sale on the day they first hit the airwaves, PaidContent reports. The music companies hope that by being able to buy songs immediately,  impatient music lovers will stop copying songs from radio broadcasts online.
  • TechCrunch reports on findings by Asmyco, the Helsinki-based app developer and industry analysis advisory firm, that more than 60 Apps have been downloaded for every iOS device sold -  up from 10 Apps downloaded for every iPhone/iPod touch in 2008.

 Read more

Given how much consumers seem to resent donning a pair of glasses to enjoy 3D content on televisions screens, manufacturers around the world are working hard towards the day when special eyewear is no longer needed.

That day just got closer with Taiwan’s AU Optronics, one of the world’s biggest flat-panel producers, announcing on Wednesday a glasses-less, all-angle viewing 3D panels. Read more

Sony and Spain have their eyes on the prize of world domination in 3D and soccer respectively, with the former treating media to a viewing of the latter’s World Cup semi-final victory on Wednesday on two 60-inch Sony Bravia 3D TVs.

But executives still faced questions about whether competitors were more on the ball, with Sony tackling them later and pricing 3D higher. Read more

This is a guest post by FT Media Editor Andrew Edgecliffe-Johnson

It is two years to the CES since Warner Bros came off the fence in the battle over the future of the DVD market, backing Blu-Ray, the format championed by Sony.

The studio’s move, joining Disney, Fox, and Sony’s own Columbia Pictures, effectively killed off the cheaper but lower-capacity HD-DVD format.

As he prepared to board a flight to Las Vegas for this year’s CES, Sony chairman Sir Howard Stringer recalled that he was initially given a rough ride for his stance in the rehash of the VHS-Betamax video format wars.

“Blu-Ray for us was an exhausting process, and didn’t pay off initially, but it’s finally paying off in a different way,” he told the FT. Read more