4K

Chris Nuttall

Sony’s huge push into 3D led by Sir Howard Stringer has dominated its announcements at recent consumer electronics shows on both sides of the Atlantic, with new products and frequent instructions to the audience to don their 3D glasses during presentations.

But 3D, which has failed to give a significant lift to Sony’s consistently loss-making TV business, didn’t rate a mention when Kaz Hirai, who took over as chief executive in April, conducted Sony’s press conference at the IFA show in Berlin on Wednesday.  Instead, the event climaxed with the unveiling of an 84in 4K LCD TV. Read more