alvenda

David Gelles

Big companies’ Facebook pages are getting more sophisticated all the time.

At first they were simple placeholders to remind Facebook users that a brand was hip to social networking. Then, as social media caught on, they became interactive collaborations between companies and consumers. Soon, the first fully functional storefronts appeared, allowing users to buy flowers and shoes with real, not virtual currency.

Now Delta has upped the ante. Starting today, you can buy airplane tickets on Facebook. Read more