Electronic Arts is sticking with Tiger Woods during his current problems, but is bailing out of PC packaged goods for its latest golf video game, launched in a free open beta today.
EA is switching to an online version of Tiger Woods PGA Tour, withsales dwindling to almost nothing for PC disk-based sports games, due to rampant piracy and many players preferring the console versions. Read more
Carl Icahn , the billionaire activist investor, is upping his stake in another troubled company – revealing on Thursday in a regulatory filing that he holds more than 9m shares in the video game publisher Take-Two .
Wedbush Morgan analysts speculated today that Mr Icahn taking an 11.3 per cent stake in a company he has long held an interest in could be an attempt to force a sale. Mr Icahn “acquired the shares in the belief that the shares were undervalued,” says the filing, and he may “seek to have conversations” with management. Read more
A battle of the bands is coming to the iPhone. No sign of Guitar Hero yet, but Electronic Arts showed off Rock Band for the iPhone and iPod touch this week at the CTIA show in San Diego.
That will put it in competition with the hugely successful Tap Tap Revenge from Tapulous, a similar rhythm game that has brought out special editions for musicians such as Coldplay, Lady Gaga and Nine Inch Nails. Read more
The major video game publishers have switched development of next-generation games from consoles to the OnLive platform of internet-based gaming, according to the service’s founder.
Steve Perlman, (pictured) OnLive chief executive, said his service was also gaining considerable attention from investors, as he announced a major funding round led by AT&T Media Holdings. Read more
Electronic Arts reported that losses widened and revenues fell over the past three months. But the world’s second-largest videogame maker had a better than expected quarter thanks to some well-timed releases.
Even as overall spending on videogames is down, EA results were bolstered by strong sales of “The Sims 3″, the latest release in one of the industry’s best-selling franchises, and “EA Sports Active”, a new title for the Nintendo Wii. EA lost $234m in the three months through July, compared with $95m during the same time last year. Read more
The top-selling video game for May on the latest consoles is unlikely to be disputed. UFC 2009 Undisputed, released on May 19, shipped 2m copies in its first two weeks, according to its publisher THQ, and looks likely to top the NPD charts when the research firm releases its figures on Thursday.
It’s a sign of the growing popularity of the Ultimate Fighting Championship and the sport of mixed martial arts. It’s also a signal for THQ’s competitors, namely Electronic Arts, to seek a piece of the action. Read more
Sony opened its online kingdom Free Realms on Wednesday – its response to the success of the browser-based role-playing game, Runescape.
Britain’s Jagex has found a lucrative market among pre-teen boys and girls for Runescape, which has similarities to the world’s most successful online role-playing game World of Warcraft. Read more
Will Wright, creator of one of the video game industry’s most successful franchises The Sims, is leaving the publisher Electronic Arts after 12 years to start his own company.
EA is tempering its loss by taking an equal stake with Mr Wright in his new venture – Stupid Fun Club. Read more
Are video games suffering a bum rap again at the hands of the authorities? Peter Moore, head of Electronic Arts’ Sports division, thinks so.
An ad (pictured) launched this month by the UK Department of Health, entitled “Risk an early death, just do nothing”, shows a bored child holding a PlayStation controller. Read more
Electronic Arts chief executive John Riccitiello, a keen gamer, must have that stuck-on-the-same-level feeling after the video game publisher’s latest results.
He returned to EA in April 2007 with the task of improving an underperforming giant of the industry. Read more