More New Year’s resolutions for 2013 and sacrifices for Lent involve cutting down on Facebook.
More than a quarter of US Facebook users said they planned to spend less time on the social network in the coming year, according to new survey results released Tuesday. And almost two-thirds said they have taken a “Facebook Vacation” in the past, logging off the social network for several weeks at a time to get a break from their friends’ gossip and dinner reports.
Being “too busy” was the number one reason for taking the hiatus, while concerns about privacy and advertising ranked low in the explanations offered to surveyors from the Pew Research Center’s Internet & American Life Project. Read more
When Google launched its AdSense network to push advertising to third-party websites, it already had a massively successful advertising business on Google.com.
Facebook hasn’t reached that point yet – so it makes sense that it has pulled back from testing third-party advertising to get the basic product right first. Read more