funding round

Maija Palmer

For once it was not shopping and e-commerce that dominated that European VC funding rounds.

In March, financial services were the flavour of the month, with eToro and The Currency Cloud attracting investment. Both of them seek to disrupt the financial services sector by using either social networking or cloud computing to jazz up a staid industry.

Advertising solutions are also finding willing backers, including personalised online ads from MyThings and advertising to wrap around Android apps from StartApp .

 

Maija Palmer

Online shopping and renting out spare capacity in flats and cars appeared to be the investment themes in Europe in January, with consumer-facing internet companies once again getting the majority of the money and attention.

Berlin was the fundraising hot-spot with at least four start-ups raising money, from $50m for SoundCloud to a more modest $1.4m for Gidsy.

This is the first of a series of monthly updates on the early-stage technology companies raising money in Europe.