Sales figures for music games have hit more than a few bum notes lately, but there may be life in the Guitar Hero/Rock Band genre yet.
MTV Games announced on Tuesday there would be a Rock Band 3 later this year, implying a new distribution deal had been struck with Electronic Arts. Meanwhile, over at the Game Developers Conference in San Francisco, a new competitor emerged touting a video game with real instruments. Read more
The Beatles: Rock Band outsold Guitar Hero 5 in September in the US, while Sony’s PS3 console beat its rivals’ sales figures for the first time, according to the latest figures from the NPD research firm.
The “Battle of the Bands” was a key focus as the two titles were released at the same time, but both were outsold by the latest release in the Halo franchise - Halo 3: ODST - and Madden NFL 10. Read more
The creators of Guitar Hero, the video game that transforms console players into plastic-guitar-wielding maniacs, have big plans to extend the brand.
Speaking at the MI6 game marketing conference in San Francisco on Wednesday, Kai Huang, co-founder with his brother Charles of RedOctane, the Guitar Hero publisher, said he believed the industry was in the early stages of developing a huge category around music. Read more