In a week of big numbers for a previously slumping video game industry, Activision has come up with the biggest one of all – $500m in sales of Call of Duty: Black Ops II in its first 24 hours.
On Monday, Microsoft announced $220m in first-day sales for Halo 4 and then revealed, on the 10th anniversary of Xbox Live on Thursday, that a record 442m hours were played on it last week. Meanwhile, Sony announced sales of the PlayStation 3 had passed 70m and Nintendo expects the Wii U to sell out when it goes on sale in the US this weekend. Read more
Sales for the video game industry are becoming as bloody and horrific as their best-selling titles.
“The August sales results were, in a word, shocking,” said Wedbush Morgan analysts in a research note on Friday. Read more
Microsoft and the Bungie independent studio gave an impressive demonstration of Halo:Reach , the next major instalment of the blockbuster Xbox franchise, at a media event in San Francisco on Thursday evening.
The first-person shooter was one of more than a dozen games shown by Microsoftat its X10 event , in a bullish demonstration of its firepower for the year ahead.
It was an optimistic end to the week for the industry. Electronic Arts and Activision Blizzard issued downbeat forecasts on Monday and Wednesday and figures from the NPD research firm on Thursday showed that software sales fell 12 per cent in January. Read more