The ever-entertaining Onion is running a skit about Yamaha of Japan under the headline:
Yamaha CEO Pleased With Current Production Of Jet Skis, Alto Saxophones, Snowmobiles, Power Generators, Scooters, Golf Carts*
The Onion futher refers to Yamaha’s production of synthesizers, PA systems, DVD players, tone generators, motocross bikes, power amplifiers, heart-rate monitors, signal processors, analog mixers, engine oil, microphones, HiFi systems, grand pianos, sound chips, ceiling brackets, editing software, race-kart engines, sport boats, flugelhorns, ATVs, sequencers, outboard motors, conference systems, golf clubs, projectors, MIDI controllers, lamp cartridges, portable recorders, subwoofers, component systems, and motorcycles.
It is a bit unfair – Yamaha Corporation now owns only 15 per cent of Yamaha Motor, which makes about half of these products – but the Onion could have added unmanned helicoptors, health supplements, and swimming pools to the mix, with plenty more products left over.
What is so striking is that the US satirists thinks this broad array is funny – whereas Japan’s technology industry sees it as laudable and prudent diversification. Read more