salesforce

Chris Nuttall

Salesforce.com shares were back in positive territory on Wednesday – closing up 0.5 per cent at $37.95 – after an 8 per cent fall the previous day caused by its decision to spend $2.5bn on its biggest acquistion to date – ExactTarget.

Salesforce, whose CRM ticker name is an acronym for its business – customer relationship management, came to the market nine years ago as the leading exponent of a new way of working. Companies would subscribe to its online service through the internet cloud rather than run traditional software on their local machines. Read more

Tech news from around the web:

Google’s Chrome 15 has replaced Microsoft’s Internet Explorer 8 (IE8) as the world’s most popular browser edition, Computer World reports. During the last two weeks of November and the first week of December, according to data from StatCounter, Chrome 15 accounted for 24% of the global browser usage market, compared to IE8′s 22.9%. This is the first time that IE8 had not held the top spot since early 2010 and the first time a non-Microsoft application has led the list. Read more

Jive Software’s successful debut on the Nasdaq on Tuesday reflects investor enthusiasm for social media companies, though it is unclear how eager businesses are to bring a Facebook-style network to the workplace. Read more

Tech news from around the web:

  • DirecTV is in advanced talks to be Hollywood’s first partner for early video-on-demand, according to the Los Angeles Times. The satellite TV company would likely be the first distributor to launch so-called premium VOD – where consumers would pay about $30 to rent a movie via the Internet or cable 60 days after it opened in theaters and at least a month before it would become available on DVD.  Film studios including 20th Century Fox, Sony Pictures and Warner Bros and Walt Disney Pictures are said to be in talks to join the initiative.

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  • After yet another privacy row, Facebook rebuffed the critics by essentially opening up its terms of service to user input. Chief executive Mark Zuckerberg reiterated that “Facebook does not own users’ content.”

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