social games

Wooga, the social games developer behind Diamond Dash and Monster World, said it was profitable last year, but indicated that it had no immediate plans to follow rival Zynga onto the public markets.

“We were profitable for the year 2012,” said Jens Begemann, Wooga’s founder and chief executive at a press briefing in San Francisco where he also unveiled four new gamesRead more

It was only a matter of time before celebrities sought to extend their personal brands established on Twitter and Facebook to other social arenas such as games, which are capturing as much attention as the stars themselves.
Zynga has been featuring music from Lady Gaga’s latest album inside FarmVille this month in a deal with the singer and now Electronic Arts has announced celebrity chef Jamie Oliver will feature in its own Facebook game, Restaurant City. Read more

Yahoo will put social gaming leader Zynga’s Farmville and other distractions on its pages as it tries to revive flagging user engagement and generate more ad revenue, chief executive Carol Bartz said Wednesday.

At a conference for investors and analysts at the company’s Silicon Valley headquarters, Ms Bartz and other executive said they were concerned about the drop in minutes spent on Yahoo pages per user, but promised an array of fixes. Read more

Real Network’s GameHouse online gaming division is playing its social cards en route to being spun off by its parent by the end of this year.

GameHouse has announced a Facebook-based social gaming service at this week’s Web 2.0 Expo in San Francisco and plans to release other social gaming applications in the coming months. Read more

Apologies for our second post of the day on social gaming, but the news just keeps on coming in this hot area for the industry.

In fact, the arrival of Twitter and Facebook on the Xbox today is not social gaming in the strictest sense, and the emergence from stealth mode of social game developer CrowdStar is unlikely to frighten Zynga (newly financed as we reported earlier), but both events are worthy of note. Read more

Social games are oft criticised for being little more than drivel. It’s a fair charge. After all, there’s not much intellectual value in games like Sorority Life and Mob Wars.

Nonetheless, they have become among the most popular activities for users of social networks. Zynga, the largest maker of social games, says it has 50m daily active users of its various games, most of those on Facebook. In turn, Zynga is raking in cash through the sale of virtual goods.

Now Zynga is trying to do a bit of good in the world. At the Web 2.0 Summit in San Francisco yesterday, Zynga chief executive Mark Pincus said the company was now raising money for charities through “social virtual goods”. Read more

We  wrote about the boom in social gaming applications on Facebook back in April. Then in May, as the two-year anniversary of Facebook’s platform rolled around,  we looked at how social games were by far its most popular category of applications. Now, there are signs that social games are growing up:

Social gaming, where social networks become venues for virtual pets and fantasy mob wars, is becoming a real world battleground for industry players trying to cash in on the phenomenon. The console industry is exploring social gaming, traditional video game companies are losing top executives to the sector and there is infighting among the new wave of developers as they seek to copy each other’s successes.

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