“From the lens to the living room” is how Sony describes its comprehensive 3D strategy internally, referring to its range from 3D professional cameras that cover sporting events and film movies for Sony Pictures to the TVs and PlayStation 3s in the living room that deliver games, films and other 3D entertainment to the viewer.
But how do consumers get their own personal 3D content from the lens of cameras such as Sony’s 3D Bloggie to TVs such as its top-of-the-range Bravia XBR-55HX929? – a feat I attempted in the latest Personal Technology column in the FT’s Business Life section. Read more





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