March 1, 2007
Second Life gets a China double
Second Life may be moving into the world of voice, but it looks as if creator Linden Labs is at risk of being outflanked in the China market by an ambitious clone game, HiPiHi. (Demo video here).
Copying sites and ideas from the US, Japan and South Korea is the established route to internet success in China, and foreign companies ranging from Amazon to Yahoo! and Google have struggled to catch up after local look-a-likes seize a market presence.
In a recent blog entry, Chinese tech expert Kaiser Kuo reckons the Second Life clone idea "might have more legs than its US counterpart" given the popularity here of massively multiplayer online role-playing games - but he also notes in a separate post a potential downside of operating in China - the Communist party’s disapproval of online sex and gambling.
Yes,
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