July 16, 2008
This iPhone moment is brought to you by…
It looks like London ad agency Beattie McGuinness Bungay is the first to have cracked the code for using Apple’s new App Store as a vehicle for corporate sponsorship.
The free game it produced for Carling, which makes great use of the iPhone’s accelerometer, has made it into the top ten list of most-downloaded free apps. That puts it ahead of things like Google’s new mobile search application and MySpace.
You can bet that every Adland tech geek with a taste for the viral is even now switching his or her attention from YouTube to the latest Apple toy.
This YouTube video shows someone playing the game (the highlight is the free virtual pint you get for winning.)
Surprising that iPhone does not let you send and receive picture messages,that you can only run one app at the time and that the processor is only 600 megahertzzzz…so what will Google do? and LiMo ? and Symbian? 2 apps at the time and full text and pictures at the same time ? with video? to be a tool you need text and e-mail on the ready all the time, right? and what about radio ? i want to hear http://www.c-span.org/ radio programs all day every day from anywhere,and call-in to Washington Journal in the early morning and talk politics with the Senator or the “lobby scamer”,while reading ft.com of course, who will give the consumers all these choices?
Posted by: blogger | July 16th, 2008 at 9:56 pm | Report this comment*Yawn*
This app is already available for Symbian.
Posted by: Mark | July 16th, 2008 at 10:12 pm | Report this commentI am surprised that no one is reporting the extensive problems with the iPhone caused by the 2.0 upgrade. There are over 13,000 customer complaints about the broken Mail app at:
http://discussions.apple.com/thread.jspa?threadID=1603761&tstart=0
There is not one word from Apple on this.
Posted by: Paul Grantham | August 4th, 2008 at 7:46 pm | Report this comment