France’s cultural commissars should hop on a plane and visit South Korea. Any fatalism about the relentless march of English-speaking entertainment would be banished if they did what I did earlier today in Seoul – and visited the purveyors of K-Pop. Korean pop music not only dominates its local market. It has also gone global.
Of course, the most famous single K-Pop hit was Psy’s “Gangnam Style”, which topped the charts in 30 countries last year. But K-Pop has been a phenomenon for almost 20 years now – and it is just getting bigger.