From The Tipping Point to Nudge, the rise of pop-social science has been a noticeable feature of the past decade in publishing. Not everyone is impressed. I recently interviewed a professor of education who is an expert in policy evaluation. She lamented the fact that politicians tend to get their facts from popular social science books containing innacuracies. A couple of hours later, I interviewed a politician who was fizzing with excitement about a popular social science book. If only I’d been able to introduce them, the explosion would have been something to see.
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